Web design and WordPress customization for the Mizutani Scissors USA online store.
Mizutani Scissors makes one of the most popular hair styling scissors among the top professional hair stylists throughout the world for its impeccable quality and superb usability. All Mizutani Scissors are 100% handcrafted by highly skilled craftsmen at the factory in Japan.
The challenge was how to convince the potential customers to purchase extremely expensive hi-end products through their experience on the website.
This was a renewal project from their old online store and the sales increased more than double after the launch of this revitalized online store.